Professional background
[Add your professional background, years of experience, and how you started working with real estate investors.]
Specialization in real estate paid acquisition
I focus on paid acquisition for cash home buyers, wholesalers, and real estate investment companies — campaigns built around seller intent, market segmentation, and lead quality rather than click volume.
Google Ads and Meta Ads strategy
High-intent search campaigns capture sellers who are actively looking for a cash offer; Meta Ads reach likely sellers earlier. Both are measured by qualified leads and downstream outcomes.
Conversion tracking and analytics
Google Tag Manager, GA4, call tracking, click-ID capture, and offline conversion imports so ad platforms learn from qualified leads and contracts — not just form fills.
Lead qualification and funnel optimization
Clear qualification criteria, fast follow-up, and reporting from click to closed acquisition.
Working methodology
- Audit the existing account and funnel
- Define markets, seller intent, and qualification criteria
- Launch or optimize campaigns
- Track leads through to outcomes
- Optimize for appointments, contracts, and closings
